Guides and explainers from the MassPartner blog about affiliate recruitment.
How two-tier affiliate programs pay overrides on recruited partners, typical structures with worked examples, the fraud and regulatory risks, and how to run or join one safely.
Fifteen places to find affiliates, outreach emails you can adapt, a screening checklist that keeps fraud out, and the onboarding steps that turn approved partners into active ones.
A practical launch plan for brands: check your margins, pick a commission model and cookie window, choose a platform, set up S2S tracking, then recruit, activate and measure your first affiliates.